Privacy policy

Alcohol Concern is a charity registered in England and Wales (No. 291705). Our registered office is: Alcohol Concern, One KX, 120 Cromer Street, London, WC1H 8BS.

Unless the circumstances of use indicate otherwise a reference in these terms of use to "we", "us" or "our" is a reference to Alcohol Concern and a reference to "you" is to you, the user of our Website and campaigns.

We have developed this privacy policy (the Privacy Policy) as we understand that the privacy and security of your personal information is an important issue to you and we are committed to protecting your privacy as a visitor to our Website.

If you do not agree with this Privacy Policy then please do not use our Website or sign up to our campaigns (including Dry January).

What personal information do we collect and how do we use it?

We process your personal data in accordance with the Data Protection Act 1998 (the DPA). A definition of what we mean when we refer to "personal data" in this Privacy Policy is set out here.

Alcohol Concern processes your personal data for the following principal purposes:

  • to keep you informed and obtain your views of our activities; to achieve the charitable objectives of Alcohol Concern;
  • to provide you with information about services available to you through Alcohol Concern, and third parties connected with us either as directed communications or newsletters; fundraising;
  • transfer to HM Revenue and Customs in respect of any Gift Aid claims;
  • to process and respond to requests, enquiries and complaints received from you; to provide services requested by you and any related communications;
  • to recommend products and services that we believe will be of interest to you; to update our records; to analyse trends and profiles;
  • for audit purposes;
  • to detect or prevent fraud; to transfer to service suppliers who undertake processing on our behalf, at our direction or otherwise to transfer any personal data to any other regulator or government body as required; to communicate with you by email or other form of electronic communication;
  • and statutory and regulatory compliance.

We collect personal information from you when you communicate with us using any media or in person. We may also collect personal data which relates to you from third parties. We ensure that prior to processing your personal data for any of the above purposes a condition pertaining to the DPA applies, permitting such processing.

A definition of what we mean when we refer to "processing" in this Privacy Policy is set out here. If no statutory condition applies to the form of processing we undertake, we can only undertake such processing with your consent. You may withdraw your consent to our processing your personal data for some of the above purposes by writing to the address set out below.

If a statutory condition applies allowing us to process your personal data and you withdraw consent to process your personal data this will not necessarily mean that we cease to process your personal data as we may, for example, be under a statutory duty to process your personal data.

We may continue to process your personal data after you have ceased to be registered with us or after you have provided information to us or we have sent you any information you have requested. Sensitive Personal Information Certain personal information is categorised by the DPA as “sensitive personal data”.

A definition of what we mean when we refer to ‘sensitive personal data’ in this Privacy Policy is set out here. If you provide us with sensitive personal data in your communications with us, we will process such personal data for the purposes outlined above.

Proposed merger with Alcohol Research UK

Alcohol Concern is currently in the process of exploring a merger with Alcohol Research UK, a charity registered in England and Wales (No. 1140287). Both charities share a clear mission to reduce the harm caused by alcohol.  Alcohol Research UK has a long record of research excellence and impact, while Alcohol Concern brings a strong media and campaigning profile. Combined, the two charities aim to be in a much stronger position to use robust evidence to campaign for, and support those working to achieve, a reduction in alcohol harms.

If the merger proceeds, we may share your data with Alcohol Research UK. Any data shared with Alcohol Research UK will be used in accordance with the policies of Alcohol Research UK.

Direct Marketing

You have the right under the DPA to request that we do not process your personal data for the purposes of direct marketing. If you would prefer that we cease to send you direct marketing information please write to the address set out below.


We may use technology to track the patterns of behaviour of visitors to our Website. This can include using a "cookie" (pieces of information that are transferred to an individual user's hard drive for record keeping purposes).

At the present time the cookie stores any information which you enter into our Website, this includes name, address, phone number and e mail address. It is possible for us to retrieve the information stored in the cookie.

We use "cookies" on our Website to enable our system to recognise your computer and allow us to see how you use our Website.

Most browsers allow you to stop receiving cookies. The cookies function by saving your passwords and site preferences – as a result it is possible to speed up your future activities at our Website and allow us to provide you with information specifically tailored to your interests.

You can usually modify your browser to prevent this happening. The information collected in this way can be used to identify you unless you modify your browser settings. To modify your browser settings click on the help section of your Internet browser and follow the instructions.

Notice About Cookies

The law relating to cookies changed on 26 May 2011. The new rules require that cookies can only be placed on machines where the user has given their consent. We are now working toward the best methods for obtaining your consent, in line with the government's proposed phased approach to these changes. In the meantime, you can control cookies by setting your browser not to receive cookies.

If you have any questions, please email us at [email protected].

European Economic Area (the EEA)

Please note that information displayed on our Website or sent to us over the Internet may be transferred outside of the EEA, where data protection laws are not as strong as within the EEA. If you have any concerns in relation to such transfers, you should not use the Internet as a means of communication with us.

Dry January

We need to collect some data on those who wish to take part in Dry January. However the only compulsory field is that of email, which allows us to send the support emails throughout the month.

Additional data we collect which is optional to fill in includes:

  • First name
  • Last name
  • House number
  • Post code
  • Age group
  • Gender
  • Reason for signing up

We collect this for the purpose of knowing which demographics are taking part in Dry January to better support them through the month. These details may be shared with Alcohol Research UK in the event of a merger with Alcohol Concern (as described further above), but these details are never shared in an identifiable way with any other Third Parties without informing you in advance and giving you the opportunity to opt out.

Unless you tick the box to consent, Alcohol Concern or Alcohol Research UK (if your data is shared due to a merger with Alcohol Research UK) will not contact you for any other campaigns, charity work or information about the cause that doesn’t pertain to Dry January.

We will contact you through the campaign, and keep your details on file to provide updates about future Dry January campaigns. You are able to unsubscribe at any time by clicking at the bottom of all the emails we send, or by contacting Alcohol Concern or, following a merger with Alcohol Research UK, Alcohol Research UK.

Changes to the Privacy Policy

From time to time we may amend the way in which we process personal data. This may lead to changes in how we collect and/or use your personal information.

We may amend the terms of this Privacy Policy at any time.

Please check this page periodically as your subsequent use of this Website or submission of personal information to us following any such changes will be deemed to signify your acceptance to the changes.

Other Websites

Our Website contains links to other websites. We are not responsible for the privacy policies and practices or the content of any websites which are linked to our Website. For more details of our policy on third party websites, please see our Website Terms and Conditions.

Website Security

Any personal information that you transfer to us via our Website is protected by HTTPS. This security system encrypts any information sent to us to ensure that your information is as secure as possible.

Contact us

If you have any queries relating to this Privacy Policy, please contact us either by email at [email protected] or by writing to us at Alcohol Concern, One KX, 120 Cromer Street, London, WC1H 8BS.


Please find below definitions of some of the terms used in the above Privacy Policy for your information and assistance.

"personal data" is defined in the DPA as meaning any data from which the identity of a living individual can be determined, either by itself or with other data processed by the data controller; any information such as name and address, e mail address, telephone number and general contact details, personal data includes images on film (e.g. CCTV images), photographs and telephone voice recordings.

"processing" is defined in the DPA as meaning, in relation to information or data, obtaining, recording, or holding the information or data or carrying out any operation or set of operations on the information or data, including:

(a) organisation, adaptation or alteration of the information or data;

(b) retrieval, consultation or use of the information or data;

(c) disclosure of the information or data by transmission, dissemination or otherwise making available;

or (d) alignment, combination, blocking, erasure or destruction of the information or data.

"sensitive personal data" is defined in the DPA as meaning personal data consisting of information as to:

  • the racial or ethnic origin of the data subject;
  • his political opinions;
  • his religious beliefs or other beliefs of a similar nature;
  • whether he is a member of a trade union (within the meaning of the Trade Union and Labour Relations (Consolidation) Act 1992);
  • his physical or mental health or condition;
  • his sexual life;
  • the commission or alleged commission by him of any offence;
  • or any proceedings for any offence committed or alleged to have been committed by him, the disposal of such proceedings or the sentence of any court in such proceedings.